April 21, 2016
A cursory glance through trip advisor and you commonly see two types of review; the bad and the brilliant. The plain old good – not…
May 12, 2014
Once upon a time (or in the late 80s to be specific), someone invented the CRM system. Back then, it was referred to as ‘database…
February 6, 2014
We’re a nation of talkers. We talk all day – or type – on Twitter, Facebook, e-mail, and at the water cooler. Communication has become…
January 20, 2014
The importance of good communication with clients is key, and a big secret in the corporate world is that the lifeblood of any business is…
January 2, 2014
Hey Null! It’s time for the results of our 2013 annual email responsiveness survey. You know, where we see if corporations will actually answer one…
September 9, 2013
Is Customer Experience just fluff? Is all this talk of customer service, customer-centricity and customer experience merely fluff? That is the question that someone put…
August 5, 2013
Customer relationship management or CRM has become a huge part of any business setup these days. The term basically refers to the organization of the…
July 29, 2013
When it comes to looking after our customers, quite often there’s a gap, a huge gap between theory and practice. There are books about customer…
July 3, 2013
Introduction: The behavior of the consumers has changed over the years. 10 years ago people tend to purchase items in a totally different fashion then…
June 17, 2013
Customer experience (or CX) is on the lime light. Customer experiences remain top priority for most companies, which are actively seeking for the ultimate strategies and technologies to leverage…