Email is among the most powerful online marketing tools out there; for many marketers, email marketing trumps PPC and offline marketing. The reason is simple; email marketing lets you reach qualified prospects repeatedly, emails allow you to nurture leads like no other form of marketing. Leads from … [Read more...]
CRM technologies
CRM technologies come in various dimensions. Some are barebones consisting of purely sales force automation and order fulfillment. At the higher end of the spectrum, CRM has been (to some extent) integrated with the larger ERP systems which many claim is far more rewarding. Yet I am sure that … [Read more...]
