77,300 companies use just one of the leading customer relationship management solutions. Statistics like this show us CRM software is a popular tool to help companies manage their contacts. How effective is new CRM software? Unfortunately, many CRM platforms fail. Forrester conducted research on the … [Read more...]
Social Media Marketing – Some Essential Reference Points Today
Marketing offline and promoting through social media are two different things. Social media are a highly interactive two-way medium. This enables anyone to reach easy a global audience. It’s an equal opportunity for anybody to voice their thoughts, opinions, and share information at their … [Read more...]
The Social Viral Marketing Today
Generally speaking, an online item of viral marketing is something that spreads through personal contact, from one person to the next, and the speed at which is spreads is exponential. In the marketing Internet area are viral reports, viral articles, viral videos, even viral blogs and not at last … [Read more...]
Google+: The New CRM Environment
There’s a new social media platform in town – and one that we should probably take notice of because it is owned and run by Google. If you have not yet heard about Google+ you have probably been on Planet Mars for the last few weeks (or maybe just on vacation). I thought that in this … [Read more...]
The Other Cloud CRM Vendors
Salesforce.com is the recognized 800-pound gorilla in cloud CRM software. However, while they may own "CRM" on the stock exchange, they do not own the market. Salesforce's tool is fairly intuitive with deep Sales Force Automation (SFA) functionality. It should definitely make your … [Read more...]
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