Marketing offline and promoting through social media are two different things. Social media are a highly interactive two-way medium. This enables anyone to reach easy a global audience. It’s an equal opportunity for anybody to voice their thoughts, opinions, and share information at their … [Read more...]
Integration Is Key For Success With Marketing Automation
Arguably the most important value-add of implementing a marketing automation system is the alignment of marketing and sales. By being able to share lead information in real time, you can ensure that you are presenting the best messages to the right prospects at the exact right time. But all of this … [Read more...]
Future of B2B Sales is Marketing Automation
Marketing Automation is one of the fastest growing segments in the CRM market. It wasn't that long ago that people weren't even sure what marketing automation was or how it functioned. Now, marketing teams are aggresively seeking out these systems. Marketing automation vendors such as … [Read more...]
Does Your Company Walk the Talk? (Result of our 2010 Responsiveness Survey)
If I am in the buy cycle, companies tend to be quite responsive. But if I’m not, it’s another story, and that story encompasses research, problems and just plain old dopey questions. (Dopey, I might add, is in the eye of the beholder.) Although I am the customer of many companies, I … [Read more...]
How to use Bulk Email Marketing Software to Grow Sales
Many small businesses rely on their standard office email software to keep in touch with customers. Most commonly this is done through one-to-one communication, responding to questions or letting the best customers know news, offers or simply to touch base in hope of finding a sale. The small … [Read more...]
- « Previous Page
- 1
- …
- 9
- 10
- 11
