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Best Way to Start and Offer CRM Services for Any Company

August 5, 2013 by admin Leave a Comment

Customer relationship management or CRM has become a huge part of any business setup these days. The term basically refers to the organization of the process of management of customer relationships and providing them with the services and information they need to do business with a company. Since … [Read more...]

Kategori: ThinkAboutCRM.com Topik: consumer behavior, Contact Center and Customer Service, CRM, CRM Software, customer experience, Marketing, Sales Force Automation

Customer Service – The Huge Gap between Intention and Reality

July 29, 2013 by admin Leave a Comment

When it comes to looking after our customers, quite often there’s a gap, a huge gap between theory and practice. There are books about customer relations; there are videos about customer relations; there are Gurus (mostly self-appointed) about customer relations. None of them actually have to … [Read more...]

Kategori: ThinkAboutCRM.com Topik: Customer Care, customer experience, customer service

Speaking Your Customer’s Language: Skill-Based Dialogue Practice

June 17, 2013 by admin Leave a Comment

Customer experience (or CX) is on the lime light. Customer experiences remain top priority for most companies, which are actively seeking for the ultimate strategies and technologies to leverage client-centric initiatives and improve service delivery Nowadays companies are more and more … [Read more...]

Kategori: ThinkAboutCRM.com Topik: CRM, customer experience, customer service

What Made The Apple Store Experience a Memorable One?

June 6, 2013 by admin Leave a Comment

It was early on a Saturday morning when my daughter and I turned up at the Apple store in Reading. What grabbed my attention? The store showed up as clean, bright, open, uncluttered, and spacious. I also noticed that there were many customers there.  Amongst each group of customers there was an … [Read more...]

Kategori: ThinkAboutCRM.com Topik: Apple Store, customer experience, Customer Experience Management

Most of what passes of as CRM is not CRM

June 4, 2013 by admin Leave a Comment

CRM as practiced is not CRM. CRM is about taking the seed of the initial enquiry, inital order, intial sale and turning this into a mutually beneficial relationship through hard work.  Work that creates value for the customer AND which allows the supplier to take a share of this value and put it … [Read more...]

Kategori: ThinkAboutCRM.com Topik: customer experience, Customer Experience Management, customer service

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