Email is among the most powerful online marketing tools out there; for many marketers, email marketing trumps PPC and offline marketing. The reason is simple; email marketing lets you reach qualified prospects repeatedly, emails allow you to nurture leads like no other form of marketing. Leads from … [Read more...]
Why You Should Not Build a Mobile Application for Your Channel Partners
It seems every five years or so there is a buzz in the channel about a new way to engage your channel partners, communicate with them more effectively and “stay top of mind”. In the last two years, mobile apps for your channel have been the latest fad. But the reality is falling short of the … [Read more...]
5 Cloud-Based CRM Applications that Are Easy To Use
These days, almost all businesses rely on technology. No business can ever run smoothly without the use of various systems and applications. One of the most popular programs being used today in the business industry includes the CRM apps. Known as the Customer Relationship Management apps, these … [Read more...]
CRM Trends for 2014
Businesses big and small can benefit by saving on CRM deployment and installation if they can gauge trends correctly. Here are five crucial CRM trends for 2014 that will define business-consumer interaction not just next year but also beyond that. Focus on mobile – Mobile CRM has well and truly … [Read more...]
CRM: How to Keep Balance between Marketing, Sales and Services
Customer Relationship Management is an important mechanism for any business. The reason is that it will guide the business to make the better relationship with its customers. Even, the CRM make the business more profitable through its powerful intervention between the customer and the business as … [Read more...]