Our Mission
ThinkAboutCRM’s mission is to empower business owners and marketers by spreading knowledge about the power of customer relationship management (also known as CRM).
Our Story
As customer-centric business owners & marketers ourselves, we watched as companies continued to focus efforts on bringing in new customers. Not realizing all the while, that their established customers and profits were slipping through the cracks. It became apparent there was a missing voice in the CRM industry, an industry previously filled with sales driven marketing tactics. That missing voice, was the voice of the customer.
This insight founded ThinkAboutCRM.com. To fill the industry gap with trusted tips, tools, and techniques to retain those customers; and show marketers where their bottom line can truly be impacted.
Our Impact
As an industry thought leader in CRM, ThinkAboutCRM.com is ranked the #240,374 website in the world; with over 40,000 visitors monthly. Our visitors are deeply engaged, averaging 12.9 pageviews on each visit, with an average time of 25 minutes spent on the site. This is one of the highest levels of customer engagement any CRM website has achieved. We’re growing at a fast pace as well, averaging 80% new growth in just a 3 month span.
Board Member:
Art Hall, President, CRM Association, Atlanta Chapter
Art Hall, a Director with Alvarez & Marsal Business Consulting in Atlanta. With more than 15…
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Scott Hornstein, Principal at Hornstein Associates
Author, lecturer and consultant, Scott has worked with clients in all phases of marketing…
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Aina Neva Fiati, the Founder of ThinkAboutCRM.com
Aina Neva Fiati, the founder of ThinkAboutCRM.com, created the site as a result of constantly…
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