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  • Why You Should Not Build a Mobile Application for Your Channel Partners

    Why You Should Not Build a Mobile Application for Your Channel Partners

    It seems every five years or so there is a buzz in the channel about a new way to engage your channel partners, communicate with them more effectively and “stay...

  • CRM horror stories and how to avoid becoming part of the 75% failure sequel

    CRM horror stories and how to avoid becoming part of the 75% failure sequel

    Once upon a time (or in the late 80s to be specific), someone invented the CRM system. Back then, it was referred to as ‘database marketing’ and although countl...

  • Struggling with CRM – Time for a strategy rethink

    Struggling with CRM – Time for a strategy rethink

    If one were to succinctly summarize the very real struggle that CRM companies are faced with today; it would be termed as haplessness in dealing with the tons o...

  • #Trending in 2014 – our top 5 CRM systems

    #Trending in 2014 – our top 5 CRM systems

    The top CRM systems trending in 2014 Embellishment, exposed midriffs, monochrome and wanderlust. These are the predicted fashion trends of 2014 but what’s the l...


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